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The Deal
Microsoft Corp. and video game powerhouse Sega Corp. announced a long-term, strategic alliance to bring future versions of Sega's games to Microsoft's future-generation Xbox video game system.
The companies kicked off their relationship by announcing an 11-title publishing agreement to premiere many of Sega's upcoming games on the Microsoft Xbox console. The first games to premiere on Xbox will be "Jet Grind Radio Future" (tentative title), "Panzer Dragoon" (latest version), "GUNVALKYRIE", and "Sega GT" (latest version). In addition, Sega plans to utilize the Xbox video game system's broadband online gaming capabilities.
"Having Sega on board with Xbox is a huge win for gamers around the world," said Robbie Bach, chief Xbox officer (CXO) at Microsoft. "The creative artists at Sega not only are going to deliver great Xbox games, they will help us establish the benchmark for great Xbox gaming experiences both on and offline."
"We believe that Microsoft will be very successful with Xbox, which is why we have such a close, strategic relationship with them," said Peter Moore, president and COO, Sega of America. "Our world-renowned development studios have been very impressed with the Xbox hardware, and they are excited to bring new gaming experiences to consumers by utilizing the platform's power and network capabilities. We share Microsoft's commitment to broadband online gaming and will work with it to deliver the best content possible to gamers."
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